Custom Cart Drawer
Rebuy-powered drawer redesign
Mike's Mighty GoodShopify Store
Craft instant ramen, reimagined for conversion. A cart and upsell experience built to grow average order value.
Project Overview
A smarter cart drawerbuilt for a fast-growing CPG ramen brand
Mike's Mighty Good, a US-based craft instant ramen brand known for its clean-label, better-for-you noodles, needed a custom cart drawer experience that could highlight sale pricing, cross-sell complementary flavors, and reward customers for adding more to their cart.
Sale Badge Logic
Variant-level sale price badges
Rules-Based Upsell
Same-size product suggestions
Free Shipping Incentive
Auto-unlocks at 4 items in cart
Challenge
Turning single-flavor buyersinto multi-item orders
With ramen sold in cups, pillow packs, and multiple flavor lines, the challenge was to nudge customers toward adding more items per order — without cluttering the buying experience — while clearly surfacing which variants were on sale.
Experience
A cart drawer that sellswithout feeling like an ad
Rebuilt the cart drawer using the Rebuy app, adding sale badges directly on variants with active discounts and a rules-based upsell engine that suggests same-size variants of other products already relevant to what's in the cart.
Tools
Tools &Technologies
Front End
- Shopify Liquid, JavaScript, CSS
Back End
- Shopify Theme Architecture
Third Party
- Rebuy Engine
Final Product
A cart drawer engineered
From sale badges to rules-based upsell and free shipping incentives, Mike's Mighty Good now has a cart experience purpose-built to turn single-item add-to-carts into larger, more valuable orders.
